Strategy and innovation consulting from the world’s greatest creative network

We live in a fundamentally altered landscape, where clients’ brand growth issues are actually the result of complex, new business issues.
We help our client-partners grow their businesses by helping them get to know such issues better by gathering and analyzing data with the option of several research methods, revealing drivers, barriers of the respective players and enabling deeper insights from different aspects of the business problem into a single Strategy.

Ogilvy has developed its own global strategic tools to structurise data: Ogilvy Fusion™
Fusion is Ogilvy’s common OPERATING SYSTEM.

Its purpose is to develop integrated communications solutions by enabling disciplines to work together.
To ensure we’re tackling problems in the same way across the network.
It helps us get to the heart of a client’s business problem.
And provides the structure to measure our impact.